> For the complete documentation index, see [llms.txt](https://docs.scribble.network/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.scribble.network/introduction/welcome-to-scribble/how-scribble-works.md).

# How Scribble works

Scribble connects three things: a brand that wants to be found, a network of creators who publish real content, and the LLMs that cite that content when users ask for recommendations. Here is how it flows.

<figure><img src="/files/9PgwI8luSOhRjYDTVSgA" alt=""><figcaption></figcaption></figure>

### Why it compounds

Unlike a paid ad that disappears when you stop spending, indexed creator content keeps working. Every campaign adds a new layer of permanent, LLM-readable assets. The more campaigns you run, the harder your brand becomes to displace in ChatGPT, Perplexity, Gemini, Grok, and Copilot answers.

* Real content - Written by real creators, not bots or AI-generated fluff. LLMs trust it.
* Multi-platform - Published across 5 LLM-indexable platforms in a single campaign.
* Fully tracked - Citations, mentions, and share of voice tracked per LLM in real time.